One of the things that has helped the e-commerce market to grow and develop in recent years has been the good quality of e-commerce content management systems. Major firms have the option of investing in safe, reliable and secure content management systems for their business, but small to medium sized retailers wouldn’t be able to undertake the level of investment required to cater for the needs of their consumers. Of all of the e-commerce CMSs options available, Magento has been one of the most successful and easy to use, which is why there has been such a great deal of interest in Magento 2
The latest version of the CMS isn’t just an upgrade or tinkered version, it has been completely rebuilt. This is news that excites but also concerns many users. After all, if the original version was suitable and easy to use for so many businesses, is there any need to overhaul the system? The good news for consumers is that there have been real and viable steps forward and Magento 2 while representing a change manages to represent a number of new features for users.
The new interface looks familiar but offers many benefits
The new user interface is instantly recognisable and familiar, which is an important starting point, but before too long, notable changes are found. The layout has been changed and while it is understandable that many users will take some time to get used to the new look and layout, it does come across as a similar and a more intuitive experience for the user. It isn’t a bold jump forward, some people will no doubt still complain about how it looks similar to WordPress, but the fact that Magento is easy to use but offers more benefits and features for users should be seen as a positive aspect?
However, one of the most common complaints of the original Magento CMS was that the site should run faster, and this has been addressed by Magento2. Given the importance of reacting quickly, consumers will often log off or click away if they feel that a site takes too long to upload, this is something that will boost the image and identity of a business, in addition to improving the quality and effectiveness of their website. In fact, speed is probably one of the most important aspects of the new Magento with a number of improvements taking place in this area, including:
- Support for Varnish 4
- Images being compressed more effectively
- Improvements in layouts
While it may be that the many technical changes and improvements will not sound too important or exciting to the standard user, they will have a hugely positive impact on the running and use of a website, which is vital for e-commerce users and customers.
You can see why a lot of businesses would prefer not to switch to anything new at the back-end during the festive period and New Year sales period. However, there is no doubt that moving forward, the Magento 2.0 platform is the future for e-commerce content management systems and this is likely to be one of the platforms of choice before the summer of 2016.